We First Privacy Policy

We First is committed to protecting your privacy. We only use the information we collect about you to process orders and to provide support and upgrades for our products and services. Please read on for more details about our privacy policy.

What information do we collect? How do we use it?

When you order, we need to know your name, e-mail address, mailing address, credit card number, and expiration date. This allows us to process and fulfill your order and to notify you of our order status. When you enter a contest or other promotional feature, we may ask for your name, address and e-mail address so we can administer the contest and notify winners.

How does We First protect customer information?

We use a Secure Server for collecting personal and credit card information. The secure server layer (SSL) encrypts all of the information you enter before it is transmitted over the internet and sent to us. Furthermore, all of the customer data we collect is protected against unauthorized access.

What about “cookies”?

“Cookies” are small pieces of information that are stored by your browser on your computer’s hard drive. We do not use cookies to collect or store any information about visitors or customers.

Will We First disclose the information it collects to outside parties?

We First does not sell, trade, or rent your personal information to others. We First may provide aggregate statistics about our customers, sales, traffic patterns, and related site information to reputable third-party vendors, but these statistics will not include personally identifying information.

We First may release account information when we believe that such release is reasonably necessary to comply with law, enforce or apply the terms of any of our user agreements, or protect the rights, property or safety of We First, our users, or others.

In Summary

We First is committed to protecting your privacy. We use the information we collect on the site to make your experience with We First as simple as possible and to enhance your overall experience. We do not sell, trade or rent your personal information to others.

Your Consent

By using our website, you consent to the collection and use of this information by We First Branding. If we decide to change our privacy policy, we will post those changes on this page so that you are always aware of what information we collect, how we use it, and under what circumstances we disclose it.

We First also provides links to affiliated sites. The privacy policies of these linked sites are the responsibility of the linked site and We First has no control or influence over these policies. Please check the policies of each site you visit for specific information. We First cannot be held liable for damage or misdoings of other sites linked or otherwise.

Questions and Feedback

If you have any questions or feedback related to our Privacy Policy, please email us at

Thank you for your interest in We First!

What people are saying

  • “Few understand the power of brands and consumers better than Simon Mainwaring. In We First he presents a truly compelling vision of how to transform that power to the benefit of society and the good of capitalism.”

    Jeff JarvisAuthor of What Would Google Do?

  • “We First is a critical resource for corporate leaders and will inspire consumers, individually and collectively, to recognize their inherent strength. It is an invaluable blueprint for building this new societal structure we so urgently need.”

    Philip SeibProfessor & Director, Center on Public Diplomacy, USC Annenberg School

  • “Mainwaring shows, with the rigor of an innovation researcher and the passion of a postmodern philanthropist, that capitalism needs not a revolution but an evolution.”

    Maria PopovaEditor of Brain Pickings

  • “We First is as prescient as it is visionary – a must read for marketers and consumers intent on creating a prosperous future for all.”

    Rishad TobaccowalaChief Strategy & Innovation Officer for VivaKi, Publicis Groupe

  • “Mainwaring is an inspiring leader that truly understands the dynamics in play in the new world of business, online consumer behavior, and how they can collaborate to rethink and rework paths to true global renewal.”

    Brian SolisAward-winning author of Engage

  • “We First is more than a must read - it's a must do. Buy it, act it, and most importantly – LIVE IT!”

    Gary VaynerchukAuthor of New York Times bestseller Crush It!

  • Nearly a century ago, Henry Ford said, "A business that makes nothing but money is a poor business." Simon Mainwaring explores that idea in depth, asserting not only that capitalism and social change should coexist, but giving examples of how they can.

    Scott MontyGlobal Digital & Multimedia Communications Manager, Ford Motor Company

  • Today's consumer has the power to hold brands accountable. Simon Mainwaring's We First is the ultimate how-to guide for 21st century brand-building.

    Robert Tercekformer President of Digital Media OWN (Oprah Winfrey Network) & Founder, General Creativity

  • We First lays out a movement that looks to transform corporate America, providing plenty of food for thought for the business leaders of today and tomorrow.

    Tony HsiehNew York Times bestselling author of "Delivering Happiness" and CEO of, Inc.

  • In the most important business book since Freakonomics, Simon Mainwaring’s transformational opus illustrates that doing good and doing well go hand-in-hand for 21st century corporations.

    Jay SamitCEO SocialVibe and former EVP Sony Corporation of America

  • Simon Mainwaring is the new master of the 'three wins' - for your company, for you customers and for the planet.

    Steve HaydenVice Chairman, Ogilvy & Mather Worldwide

  • Mainwaring shows how global brands can become a critical catalyst for creating sustainable capitalism and positive social change.

    Dave HudsonCEO NM Incite, Nielsen & McKinsey

  • Put meaning back into your business by buying this book. Actually, buy two and give one away to someone who is also yearning to take their business to the next level.

    Charlene LiAuthor of "Open Leadership" and Founder of Altimeter Group

  • The evolution of capitalism is putting We First. Mainwaring not only gets this, but helps us understand how to make it happen.

    Jay Coen GilbertCo-founder B Corporations

  • We First elegantly demonstrates the power of turning me into we by aligning brands and consumers as social collaborators

    Peter GuberChairman & CEO Mandalay Entertainment

  • We First will show you a path to creating a better world. Buy it today.

    Valeria Maltoniauthor of Conversation Agent

  • This is exactly the book that the world needs right now. It’s our GPS for reaching the destination we must achieve: an intersection of business and consumerism that drives not just big profits but also greater good.

    Katya AndresenCOO Network for Good and author, Robin Hood Marketing

  • By tapping into these powerful private sector forces, Mainwaring shows us how we transform capitalism to create a world we all want to live in.

    Ryan ScottCEO of Causecast

  • Simon Mainwaring’s insights and recommendations about the power of brands and consumers demonstrate how businesses can enhance the triple bottom line - doing good while making a profit and saving our world.

    Beth KanterCo-founder Zoetica and author of The Networked Non-Profit

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