Strategy

With brands facing compounding social crises, fast changing social technologies, and rising consumer activism, strategic storytelling is more important than ever.

Our strategic services ensure companies mitigate the risk of reputation damage and inspire their employees and customers to promote the story of their good work.

Here are some of the strategic issues we resolve for our clients:


How do your scale intimacy inside your company and throughout your customer community to build goodwill, loyalty and trust?


How do you protect your brand against the impact of compounding social crises, fast changing technologies, and the rising tide of customer activism?


How do you share that story in ways that inspires employees and customers to promote your brand?


How do you design and promote a social impact program that builds your business and social impact?


How do you integrate your CSR, sustainability, cause marketing and Foundation efforts into a single, purposeful brand story?


How do you build your business by transcending your category to lead a cultural conversation?


How do you engage and activate your community to create scalable and measurable social impact?

Content

We create content that inspires employees and consumers to share your story to build your business and social impact.

Training

With digital, social, and mobile technologies transforming business, marketing, and customer expectations, large corporations, social enterprises and Foundations must now become effective social storytellers.

Yet most organizations fail to provide the training that leadership, marketing, and employees need. To overcome this, we provide three types of training including keynote speeches, on-site workshops, and an annual Brand Leadership Summit.

Keynote Speaking

Simon Mainwaring is one of the world’s leading authorities on Brand Storytelling, Corporate Social Responsibility, Sustainability Storytelling, Foundation Storytelling, Social Media, Community Architecture, Brand Innovation, and Cultural Leadership. He keynotes for corporations, conferences, and institutions around the world. To book Simon for speaking, email: Mike@Speaking.com

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Corporate Clients

Selected Conferences

Speaking Topics

1

How Purpose Builds Profit

How brands use social media to build their business, profits and positive impact.

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2

The Future of Storytelling

The future of social business, branding and consumer engagement.

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3

Sustainable Capitalism

How the private sector uses social technology to scale social change.

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4

Humanizing Your Brand

Strategic storytelling and the humanity of your brand.

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5

Customer Community Architecture

The Art and Architecture of Customer Community Building.

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6

Purposeful Brand Storytelling

Integration of sustainability, cause marketing and foundation efforts.

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What speaking clients are saying

Corporate Workshops

Our training ensures companies know how to integrate their purposeful brand story across leadership, marketing, and company cultures, and to transform employees into brand advocates that use social technologies to share that story and scale social impact.

Formats

- On-site Leadership Intensive (Half-Day)
- On-site Marketing Workshop (Full Day)
- On-site Employee Presentations (Full Day)
- Corporate Event Workshops

Workshop Topics

We First provides three distinct workshops to address challenges specific to different stages of your growth and social branding expertise:

Contact us to discuss a customized workshop for your company

Brand Leadership Summit

The We First Brand Leadership Summit is the premiere event for purpose-driven social branding. It’s a 2-day, hands-on training event where every attendee works through an 80-page Social Branding Blueprint to ensure they leave with real value, specific to their business, in their hands.

The Summit is focused on the intersection between corporate purpose and social storytelling and the theme for the 2014 Summit is ‘Brands Shaping Culture.’

Every attendee gets to invite his or her favorite non-profit for free to ensure the event and every attendee has positive social impact.

Visit the Summit website to see the world-class speakers, training schedule, and fantastic venue for 2014 event at the SLS Hotel in Beverly Hills on October 7-8th.

What Summit attendees are saying