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Rosetta Stone was looking for a social impact program and partner that would build their brand reputation and have the greatest possible positive impact on children’s language and literacy skills.
Rosetta Stone had to develop a program that would serve domestic and international markets while incorporating the technology required for their programs.
We First designed a social impact program based on donations of in-kind language and literacy tools, starting with domestic partners and then expanding internationally.
The program was defined, non-profit partners were identified, and a strategy was put in place for Rosetta Stone’s long-term giving program.