Teck, long recognized for its sustainability efforts in a scrutinized industry, defined its brand purpose with a distinct look and feel that empowered internal stakeholders and communities to see themselves as active agents in building resilience for the future.
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Veggie Grill, the nation’s only 100% plant-based fast-casual restaurant chain, redefined its purpose and story to expand beyond the West Coast and activate a nationwide movement that makes food matter more.
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VSP Vision (formerly VSP Global) advanced growth, awareness, and impact by aligning its divisions under the purpose of empowering human potential through sight, strengthening its role as the nation’s first not-for-profit vision benefits company with influence across eyewear, optics, innovation, retail, and beyond.
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VF Corporation, the enterprise behind The North Face, Timberland, Vans, and Dickies, transformed its role in the world by aligning its global portfolio and 50,000 associates around a unifying launch of its purpose: to power sustainable lifestyle and active movements for the betterment of people and our planet.
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